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Australian export businesses are increasingly gaining traction in international markets, with a reputation for quality, innovation and delivery. Efic’s series of SME briefings examined some of the challenges of smaller businesses operating in highly competitive markets – where only the best succeed.

Overview video – Taking on the world’s best.

Efic’s recent SME Briefings, reflected the theme: Taking on the world’s best. Here is a recap of the key themes and discussions in Melbourne, where some of Australia’s top exporters shared their insights on opportunities and challenges for their businesses on the world stage.

Keynote speaker: Ross Brown, Brown Brothers

Brown Brothers is an iconic family business that has been playing a key role in growing the reputation of Australian wine in global markets.
Watch Ross Brown share his insights on how Brown Brothers has gone from strength to strength by building a culture of innovation and agility.

Andrew Hunter, Managing Director & CEO, Efic

Andrew Hunter examines current global and local events, trends and trade indicators that may contribute to the performance of Australian SME exporters in the year ahead. 

Click here to view the presentation.